My first course launched back in 2010 to the sad tune of about $170.

One of my most recent course launches did over $170,000. It’s safe to say I’ve gotten a lot better at this thing.

But in thinking back to that original online course that started it all for me I can identify three critical mistakes I made that seriously hampered my revenue.

Granted I had a much smaller audience back then, but even so, I could have easily made more money had I avoided these three mistakes – and so can you with your first (or tenth!) online course.

Let’s take a time machine back almost 10 years ago and learn from Graham’s stupidity and ignorance