If you've launched your online course and you're wondering whether it's best to open and close access to it throughout the year or keep it for sale all the time in an evergreen email funnel or on your website, then you're asking a good question.

Like most things in life, there's a sweet spot in between.

Today I want to share with you how I approach selling my online courses and memberships in two different businesses and give you a framework to apply to your own products.

In this episode I'll reveal:

• My "Goldilocks" approach to selling online courses
• How to approach selling your first online course
• The pros and cons of both the launch model and evergreen model