THE BLOG

I Will Never Be A YouTuber. Here's Why...

Sometimes when people ask me what I do, I go for the quick answer and tell them that I make videos on YouTube. The response to that is usually a surprised expression, followed by this question...

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Is There A Future For Facebook Ads?

If you've been a follower of mine for any length of time, you know that I don't sing the praises of Facebook ads. Ever since this brand started I've tried to get you to jump on content marketing...

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Do THIS To Make Your Course LIFE CHANGING

Is your online course really life-changing?

Anyone can make an online course, but real transformation and results do not come that easy. You really have to put in the work and go the extra mile to...

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My response to Vanessa Lau - Why I Do Lifetime Access

Should you offer lifetime access to your online courses?

Online courses usually sit in one of two camps. Either you offer lifetime access to your courses or you offer limited access.

Vanessa Lau,...

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The ONE DAY workweek (case study)

This past summer I did something crazy. I only worked on Wednesdays.

That's right, I pulled off a one-day workweek for the past 3 months and today I want to break it all down for you....

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6 Ways To Increase Revenue Without Growing Your Traffic

Most online business owners mistakenly believe the only way to grow their income is get more traffic to their website or sales page. This leads them to dumping money on Facebook ads and...

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KAJABI vs PATREON: Which is better to build an income as a content creator?

If you are a content creator looking to monetize your audience and create some monthly recurring revenue you might have considered these two platforms: Kajabi and Patreon.

Both offer you a way to...

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Do You Need A Charismatic Personality To Grow An Audience?

If you make video content of any kind (YouTube, social media) you might have felt like your personality isn't charismatic enough for people to notice you or care.

You might have felt that other...

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Should You Open and Close Your Online Course?

If you've launched your online course and you're wondering whether it's best to open and close access to it throughout the year or keep it for sale all the time in an evergreen email funnel or on...

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4 Ways To Increase Email Deliverability

Email deliverability is huge when it comes to email marketing

There's nothing I hate more than sending a powerful email to my list of subscribers only to have it end up in their junk folder.

How...

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The No Fridays Challenge Changed My Life

Most people assume that the only way to build a business from the ground up is to grind it out with 60, 70, or even 80 hour work weeks. Especially at the beginning.

In fact, many think that's how...

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Hard Sell Emails vs Soft Sell Emails: Which Is Best?

Email marketing is still the best way to sell your digital products and grow your online business, but when it comes to writing promo emails and sending them to our email list most of us get...

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