THE BLOG
Sometimes when people ask me what I do, I go for the quick answer and tell them that I make videos on YouTube. The response to that is usually a surprised expression, followed by this question...
If you've been a follower of mine for any length of time, you know that I don't sing the praises of Facebook ads. Ever since this brand started I've tried to get you to jump on content marketing...
Is your online course really life-changing?
Anyone can make an online course, but real transformation and results do not come that easy. You really have to put in the work and go the extra mile to...
Should you offer lifetime access to your online courses?
Online courses usually sit in one of two camps. Either you offer lifetime access to your courses or you offer limited access.
Vanessa Lau,...
This past summer I did something crazy. I only worked on Wednesdays.
That's right, I pulled off a one-day workweek for the past 3 months and today I want to break it all down for you....
Most online business owners mistakenly believe the only way to grow their income is get more traffic to their website or sales page. This leads them to dumping money on Facebook ads and...
If you are a content creator looking to monetize your audience and create some monthly recurring revenue you might have considered these two platforms: Kajabi and Patreon.
Both offer you a way to...
If you make video content of any kind (YouTube, social media) you might have felt like your personality isn't charismatic enough for people to notice you or care.
You might have felt that other...
If you've launched your online course and you're wondering whether it's best to open and close access to it throughout the year or keep it for sale all the time in an evergreen email funnel or on...
Email deliverability is huge when it comes to email marketing
There's nothing I hate more than sending a powerful email to my list of subscribers only to have it end up in their junk folder.
How...
Most people assume that the only way to build a business from the ground up is to grind it out with 60, 70, or even 80 hour work weeks. Especially at the beginning.
In fact, many think that's how...
Email marketing is still the best way to sell your digital products and grow your online business, but when it comes to writing promo emails and sending them to our email list most of us get...